This Milwaukee author makes sure kids see ‘positive representations of themselves’ in books and toys

Deanna Singh wants people to talk.

Singh is an author, motivational speaker, and business owner from Milwaukee who aims to make learning about race, diversity, and inclusion accessible to everyone. “I really think it’s important that everyone has the opportunity to see positive representations of themselves,” she told CBS 58.

Through her company, Uplifting Impact, Singh and her husband work with companies to start workplace conversations about diversity and inclusion. In the summer of 2020, they expanded their reach to offer online sessions with kids about race, after being approached by parents who said they were “having conversations they didn’t have the impression of being prepared with their children”.

At first there were a few hundred people signed up, and by the end of the summer, “we spoke to 10,000 people,” Singh said. His workshops resonated with the American Girl team, who attended a session and later asked Singh to write a book for the company. Singh said American Girl told her she wanted people to talk about “why it’s important to have diversity in our literature. It’s important to have diversity in our toys.”

singh wrote A Smart Girl’s Guide: Race and Inclusion, which deals with racism, anti-racism and inclusion. “If we have conversations with our kids at a younger age, then as they get older, those conversations aren’t that scary,” Singh told CBS 58. “They don’t seem like something they don’t. can’t be a part.” His next book, Actions speak louder releases May 31.

About Herbert L. Leonard

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