RO West: Cluj-Napoca named UNESCO City of Cinema

Cluj-Napoca, which hosts the country’s largest film festival, the Transilvania International Film Festival (TIFF), has joined the UNESCO Creative Cities Network (UCCN) as a Creative City of Film.

The city in western Romania has joined the network alongside Cannes (France) and Gdynia (Poland).

The three cities “will join forces with existing member cities to develop innovative urban policies and solutions that place people and sustainability at the center of the development process,” according to a statement from the network.

The nomination for the title was developed by the City Council of Cluj-Napoca, TIFF and the Centrul Cultural Clujean / Cluj Cultural Center.

UNESCO’s Creative Cities Network currently has 295 cities in 90 countries investing in culture and creativity – crafts and folk art, design, cinema, food, literature, media arts and music – to advance sustainable urban development. .

“I am pleased that this title recognizes the major influence that the TIFF brand has had on the city over the past twenty years. The first major cultural event in Cluj paved the way for other major projects, influenced generations of children and young people, stimulated tourism and the development of several local businesses and highlighted places that have become emblematic of the city. . TIFF had a strong impact on the cultural profile of the city and determined the emergence of new film schools. Cluj is, without a doubt, a city of cinema, ”Tudor Giurgiu, president of TIFF, said.

Founded in 2002, TIFF is a member of the Alliance of Central and Eastern European Film Festivals (CENTEAST) and is supported by the Creative Europe – MEDIA program. In 2011, TIFF was accredited by FIAPF, which places it among the 40 most important festivals in the world.

The festival offers several industrial programs in the TIFF Industry section, including Transilvania Pitch Stop (TPS), a tailor-made workshop for feature films, and Transilvania Talent Lab (TTL), a hands-on program dedicated to emerging talent. It also hosts a series of masterclasses, brings together experts in audience development and screenwriting, and organizes closed screenings for members of the industry and special screenings of the latest Romanian films, in the presence of filmmakers.

She has developed an educational platform for children, via EducaTIFF, and adolescents, as part of the Let’s Go Digital workshop! The latter allows teenagers to go through all the stages of making a film under the supervision of film professionals and using modern equipment.

This year’s edition of TIFF drew 93,000 participants. A total of 179 films from 47 countries were selected and over 300 screenings took place.

(Photo: Marius Maris, courtesy TIFF)

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